SAATI Builds Flexible Backlit Trade Show Displays with InstaLight Booths

SAATI is a global manufacturer serving industrial markets with advanced technical materials and solutions. When the team attends industry events, their booth is designed to communicate complex technical solutions clearly, support meaningful conversations, and adapt to different show formats throughout the year. To meet those needs, SAATI relies on InstaLight backlit trade show displays that can scale, reconfigure, and evolve from one event to the next.

By starting with core InstaLight booth packages and expanding them with modular SEG lightbox elements, SAATI has built a system that works across a wide range of trade shows, from clean, minimalist footprints to larger, high-impact backlit booths designed for heavy foot traffic.

A Streamlined Backlit Trade Show Display with a Minimal Footprint

For shows where clarity and visibility matter most, SAATI prioritizes clean layouts that communicate their message without crowding the space. At Hydrogen Expo North America, that meant creating a streamlined backlit trade show display that delivered strong brand presence while keeping the booth open and approachable.

Using the InstaLight Booth Package 2, SAATI built a focused setup centered on a seamless SEG lightbox backdrop and illuminated counter. The backlit wall drew attention from across the aisle, while the compact footprint made it easy for attendees to step in, ask questions, and engage with the team.

The simplicity of the setup also made it well suited for a fast-paced show environment, proving that a focused backlit booth can still deliver impact without excess components.

Adapting a Backlit Booth with Additional SEG Lightbox Panels

When deeper conversations and hands-on engagement are the goal, SAATI adapts their booth layout to support longer interactions. For the IAOM Conference, they reworked their existing backlit booth to create a more immersive, discussion-friendly environment.

Starting with the same InstaLight Booth Package 2 used at previous events, SAATI incorporated additional SEG lightbox panels and rearranged the layout. The expanded illuminated surfaces helped define the space more clearly, giving the team room to walk attendees through technical details while maintaining consistent brand visibility.

This setup highlighted one of the key advantages of modular lightbox booths: the ability to reuse and rearrange components to suit different audiences and show objectives.

Creating a Commanding Presence with Corner Towers and a Wide Lightbox Wall

At larger, high-traffic shows, SAATI looks for booth designs that anchor their space and stay visible from multiple angles. For FiltXPO, that meant stepping into a larger backlit booth configuration designed to command attention across a busy show floor.

Using the InstaLight Booth Package 6, SAATI expanded their footprint with illuminated corner towers and a wide center lightbox wall. This layout created a strong visual boundary for the booth while still allowing for clear sightlines and easy movement inside the space.

This setup demonstrated how InstaLight booth packages can grow alongside a brand’s event strategy, supporting both compact and large-scale activations using the same modular system.

Building a Modular Backlit Booth System

Across these events, SAATI’s approach shows how a modular backlit booth system can support a wide range of trade show needs. By combining InstaLight booth packages with additional SEG lightbox elements, illuminated backdrops, and backlit counters, they’ve created a flexible display system that adapts to each event without sacrificing consistency.

Whether working with a minimal footprint or a larger, multi-element layout, SAATI’s use of InstaLight backlit displays highlights the value of investing in modular components that can be reused, reconfigured, and expanded over time.

Designed to Adapt Across Events

SAATI’s experience demonstrates how a well-planned backlit trade show display can serve as a long-term solution rather than a one-off setup. With modular lightbox booths and scalable configurations, their InstaLight displays continue to support different event goals while maintaining a strong, recognizable presence on the show floor.

To explore similar solutions, browse our Lightbox Booths, InstaLight Backdrops & Displays, and Backlit Counters, or view complete packages to see how backlit displays can work for your next event.