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Make an Impact With a Custom Tent

Tips for Attracting a Crowd With Custom Pop Up Tents or Canopies

A custom tent is a great way to draw people’s attention at your next business or community event. They are an inexpensive addition to your event or tradeshow marketing plan, easy to use, and give off a professional look – perfect for leaving a positive, lasting impression.

Bring Your Custom Canopy to These Events

From trade shows to concerts, there are many great ways to use your personalized canopy. Consider using your custom tent with a logo for these types of events:

Trade Shows

Trade shows are probably one of the more popular reasons a business will invest in a canopy tent. A colorful canopy in a crowded space can bring attention to your trade show booth, but you should also consider using the canopy as an area for attendees to gather. Perhaps you can include entertainment, music, or videos to intrigue visitors and entice them to stay a little while for a sales presentation. Investing in a personalized canopy is a great way to use your tradeshow marketing budget.

Outdoor Sporting Events

If you’re outside, a custom tent is ideal to provide shade or a place to relax. Consider sporting events where a tent may be perfect: golf events, baseball or softball games, football or soccer games, or track meets. Host a pre-game tailgate party in the parking lot or promote your business sponsorship at the tee box – there are many great ways to use a canopy tent at outdoor sporting events.

Grand Openings or Open Houses

Welcome attendees to a grand opening or open house with a beautifully styled tent, and hand out goodies or balloons as you greet people and thank them for stopping by. If outside, your colorful tent may also turn the heads of those passing by and spark curious questions about your special event.

Local Festivals or Fairs

Stand out in the crowd of a local festival or fair with your brightly colored custom pop up tent. Local festivals and fairs are a great way to connect with the community and show your support. Be sure to hand out promotional giveaways, drinks, or food as you engage with community members on behalf of your business.

Farmer’s Market

Whether you’re selling wares or not, a local farmer’s market is a great way to show your support for local businesses. Set up your custom canopy tent and hand out free water or ponchos (if it’s raining) to grow brand awareness in your area. You could also set up seating and provide a nice shaded place for shoppers to rest their tired feet or listen to a local musician.

Customer Appreciation Events

A canopy tent is usually small enough to be set up inside, as well as outside. If you’re hosting a special customer appreciation day inside your business, set up your tent to draw attention to the fact that something is happening that day. Customers stopping by will inquire about the special event, and then you can offer them a promotional item, contest entry, or something else in support of your special celebration.

An Eye-Catching Design For Your Custom Canopy Tent

Our custom pop up tents can be designed to fit your brand. You can decide the color, font, and graphics used on the canopy portion. Be sure to make use of the peaks of the tent and all sides of the canopy roof – leaving you with many options for how to use and display your tent at a variety of different events.

On the peaks, we love to see a big logo or graphic element, while on the sides, you could include your logo, website, or slogan. Get creative with your design to draw attention and people to your tent.

Where to Set Up Your Custom Pop Up Canopy

If you are using the custom tent for a trade show or other crowded event, here are some quick tips for choosing the best placement.

  • Be wary of entrances and exits - These locations tend to be very congested and people may not want to stop to say hello.
  • “X” marks the spot - Choose an intersection location if possible. People usually stop at intersections to look around and determine which way to go next.
  • Set up by recognizable brands - If you recognize them, others may too. Popular brands are more likely to help draw in crowds to your location.
  • Avoid competitors - Stay away from brands that sell the same products or services as you. There’s no need to compare your services side-by-side.

Make Your Custom Canopy The Place to Be

To make the most of your event marketing budget, you’ll want to invest in some promotional wow-factors to attract people to your space. For instance, do you have promotional giveaways, a contest to sign up for, beverages or food to share, or something fun to watch – like a juggler or professional balloon animal maker? There are so many fun ways to attract people to your personalized canopy. Make the most of your space by giving people a reason to stop by and visit.

Bring Your Canopy to Make an Impact

No matter where you set up your canopy tent, it is sure to make an impact. We recommend getting creative with your canopy design as well as your giveaways and uses for the tent space to maximize the attention your tent will bring.

If you’re ready to start your customized canopy design, contact us for a quote today!